Yurc is an English "non-word". It was carefully crafted to match the structure of an English word through extensive language analysis and application of cryptographic techniques. However -- unlike dictionary words -- Yurc is free of semantic and contextual content.
Yurc is short, memorable, easy to pronounce, and with little to no spelling ambiguity. It is also scarce. Extensive analysis of this realm yields only a dozen, high-quality names.
A Google search for "Yurc" yields only #googleHits "junk" hits. Consequently a new owner should feel confident their web page will quickly be the top-ranked item for this search term.
Yurc is perfect for your company or product name and only awaits your trademark registration for goods or service.*
Remember -- there are precious few available.
* Buyer responsible for verification and establishment of trademark rights. See http://www.uspto.gov/ for trademark information and to search existing trademarks.